The book does not discuss Freud's ego or egotism as a clinical term but rather ego in a colloquial sense, defined as "an unhealthy belief in your own importance." The book also discusses the difference between ego and confidence, and argues that the solution to the problem of ego is humility, self-awareness, purpose and realism. In other words, introducing ego into a situation often prevents us from being rational, objective and clear headed. Instead, our problems stem from our own attitude, selfishness and self-absorption. Synopsis Įgo Is the Enemy puts forth the argument that often our biggest problems are not caused by external factors such as other people or circumstances. Holiday had the title of his book tattooed on his forearm as a daily reminder of its message. He writes that this book does not serve to remind the reader to crush their ego in every aspect of his or her life, but rather to use the book as a reminder to make better decisions and eliminate the ego. In the prologue of the book, Holiday explains how finding early successes led him to the realization that ego can cloud ambition and hinder personal and professional growth, particularly when accomplishments are tied to self-worth. Having previously written about external obstacles in his book The Obstacle Is the Way, Holiday sought to answer questions about what to do when the biggest obstacle is internal.
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